{"product_id":"initio-wild-rush","title":"Initio – Wild Rush","description":"\u003cp\u003e\u003cb\u003eWild Rush\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eby\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eInitio Parfums Prives\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis a Aromatic Fougere fragrance for women and men. This is a new fragrance.\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eWild Rush\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003ewas launched in 2026. The fragrance features Red Berries, Caramel, Patchouli, Vanilla, Sandalwood, Lavender and Bergamot.\u003c\/p\u003e\n\u003cdiv class=\"fragrantica-blockquote\"\u003e\n\u003cp\u003eWild Rush is a 2026 fragrance by Initio, released as part of the Supercharged collection alongside Sugar Blast.\u003c\/p\u003e\n\u003cp\u003eDescribed as an aromatic fougere, it combines bergamot and lavender with red berries, caramel, vanilla, patchouli, and sandalwood, creating a contrast between fresh aromatic facets and a sweeter, warmer base.\u003c\/p\u003e\n\u003cp\u003e\"Driven by emotion, validated by science, WILD RUSH is a functional fragrance born from a pioneering neuro-olfactive protocol measuring joy in real time. Infused with the JOYDROP complex, it activates the brain’s reward pathways, transforming scent into a measurable expression of energy, confidence, and aliveness.\"\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Fragrance Gang","offers":[{"title":"3ml","offer_id":49245818192114,"sku":null,"price":20.0,"currency_code":"USD","in_stock":true},{"title":"5ml","offer_id":49036994871538,"sku":null,"price":34.0,"currency_code":"USD","in_stock":true},{"title":"10ml","offer_id":49036994904306,"sku":null,"price":63.0,"currency_code":"USD","in_stock":true},{"title":"15ml","offer_id":49036994937074,"sku":null,"price":92.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0800\/7893\/0162\/files\/a_75ac1508-d6a2-404c-bb4a-12886c31664d.avif?v=1775839735","url":"https:\/\/fragrancegang.com\/products\/initio-wild-rush","provider":"Fragrance Gang","version":"1.0","type":"link"}